Donna Lichti

Pfizer Health Solutions ([email protected])

Donna Lichti is senior director, customer marketing group for Pfizer Inc.  Her primary responsibilities include the strategic direction of operations management and partner development. In her prior role at Pfizer, she managed the development of health improvement programs in Medicaid, the employer market and internationally.  Prior to joining Pfizer, Lichti was director of business development, marketing and sales for United Health Care’s Evercare Division in New York. She was primarily responsible for the product focusing on the institutionalized frail elderly.

Lichti’s experiences in the health care arena range from software development, communications and marketing to development of specialty health care business models. She owned and operated home health care businesses and founded one of the first infusion- based nursing services in the country. Lichti is a graduate of Pace University Leinhard School of Nursing.